December 13th, 2008
# 1:10 am
1 comment
The captain of the bus
The sophisticated words in the title simply means the driver. The Singapore Bus Service calls their bus drivers as “captains“. CMIIW, I do not think that in any other country people will call a driver with any other term but “driver” (in any language). Look at this sign below, what do you see?
What I see is a concerted effort to make the driver — the company’s most valued asset — feels important. First of all by calling them captain instead of plain old driver. We may joke about it, but in the end of the day, it will make everyone who reads the warning to remember that the person sitting there is more than just a driver.
Secondly is of course the message of the sign. Not only they deserve a better designation, but they also deserve a safe place to work. They don’t deserve any abuse from the passenger, physical abuse or even verbal abuse. Anybody who tries to abuse them will find themselves get reported to the police.
I see this as a basic acknowledgement from an employer that the captains are important.
Compare that to bus drivers in Jakarta, well, enough said.
This entry receives one comment.
di tempat cuci mobil langganan saya, koordinator pencucinya disebut ‘captain’ juga..
“SSPerformanceshop tidak menyertakan layanan pencucian ruang mesin dalam paket cuci mobil, anda dapat mendapatkan jasa pencucian ruang mesin secara gratis dengan berbicara pada captain cuci mobil.
SSPerformanceshop tidak bertanggung jawab apabila terjadi kerusakan yang diakibatkan pencucian ruang mesin. terimakasih”
Dec 13, 2008 at 11:39 pm
Your feedback, please...